Question 1

How many The Counter franchise locations are there?

Accepted Answer

The Counter currently has 11 total units, including 8 franchised locations and 3 company-owned locations.

Question 2

Is the The Counter franchise system growing or shrinking?

Accepted Answer

The Counter has experienced negative net growth of -26.7% over the past year, with a 3-year compound annual growth rate (CAGR) of -25.9%.

Question 3

What is the franchise vs. company-owned ratio for The Counter?

Accepted Answer

The Counter has a franchise ratio of 73%, meaning 73% of all units are franchisee-owned.

Question 4

How many The Counter franchise units have opened and closed recently?

Accepted Answer

In the most recent reporting year (2024), The Counter had 0 units opened and 4 units closed.