Ruby Hotels is a new upscale hotel franchise concept by IHG targeting cost-conscious travelers seeking style and convenience. With no existing franchisees and investment requirements ranging from $7.9M to $38.4M for a typical 150-room property, this represents a significant capital commitment. The brand emphasizes tech-enabled experiences like self-check-in and features the Ruby Bar concept. No financial performance data is available given the brand's newness. The franchise requires compliance with extensive IHG systems and standards but offers no territorial protection.
Generated from 2025 Franchise Disclosure Document
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Total startup costs, working capital, and financial requirements
Training, marketing support, technology, and operational assistance
Royalty, marketing, technology, and other ongoing fees
Revenue data, P&L estimates, and financial projections
Lawsuits, disputes, and legal risk assessment
Territory rights, term length, non-compete, and transfer rules
82 legal provisions scored on a franchisee-friendliness scale
Unit growth trends, exit rates, and system trajectory
Similar to Ruby Hotels in category and investment range