Woofie's is a pet services franchise offering dog walking, pet sitting, and mobile grooming services. The brand has experienced explosive growth from 9 units in 2022 to 82 in 2024. The initial investment ranges from $180K-$295K with a $57.5K franchise fee. Financial performance varies dramatically - top quartile territories average $1M+ while bottom quartile averages only $44K. The franchise requires owner involvement as Key Person and uses a protected territory model based on household counts. Strong unit growth indicates market demand, but wide performance variance suggests execution challenges.
Generated from 2025 Franchise Disclosure Document
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Total startup costs, working capital, and financial requirements
Training, marketing support, technology, and operational assistance
Royalty, marketing, technology, and other ongoing fees
Revenue data, P&L estimates, and financial projections
Lawsuits, disputes, and legal risk assessment
Territory rights, term length, non-compete, and transfer rules
82 legal provisions scored on a franchisee-friendliness scale
Unit growth trends, exit rates, and system trajectory
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