IMAGE Studios

The franchise fee of $64,500 is notably higher than typical for Health & Beauty franchises. What specific services, training, or support justify this premium pricing?

Sales performance for the bottom quartile of units averages $100,884 annually, which is significantly below typical ranges. What is the franchisor's definition of a successful unit, and what support systems exist for underperforming locations?

The system has grown 37.7% in the past year (69 to 95 units) with zero closures or terminations. How many of the 26 new units opened are company-owned versus franchisee-owned, and what is the historical performance of franchisees from the past 12 months?

The total potential contract term is 10 years, which is notably shorter than the typical 15.5-20.0 year range. What is the reasoning for a shorter contract, and under what specific conditions can the franchisor decline renewal?

Renewal conditions require franchisees to spend up to 25% of annual sales on refurbishment. For a unit generating $407,329 in median sales, could this requirement approach $100,000? How is compliance measured and enforced?

The non-compete clause covers only 5 miles, which is below the typical 5.75-25.0 mile range. Has the franchisor experienced former franchisees opening competing studios within this radius, and how has this affected the system?

The technology fee of $100/month is significantly lower than typical ($165-$427.50). What technology services and support are included, and are there separate technology requirements or costs not listed in the franchise agreement?

With a $300 minimum weekly royalty payment regardless of sales performance, how many units in the current system are paying the minimum versus percentage-based royalties? What percentage of franchisees fail to meet this weekly minimum?

Late payment penalties include $100 flat fees plus 1.5% monthly interest. How frequently are these penalties assessed, and what is the most common reason franchisees incur late payment fees?

The franchise agreement requires binding arbitration with jury trial waived and 6 hours of mandatory mediation. How many disputes have gone through this process in the past 3 years, and what were the outcomes?

Personal guarantees are required from all entity owners with joint and several liability, plus spousal guarantees. How is this enforced in practice, and what recourse do personal guarantors have if the franchise fails?

Only 2 units transferred in 2024 despite the system growing from 69 to 95 units. Who are the typical buyers of transferred units—new franchisees, existing franchisees acquiring multi-units, or company buybacks?

Average gross sales of $424,797 are below typical ranges. What are the primary revenue streams (services, products, add-ons), and how variable are these by location type (urban, suburban, mall-based)?

With a 2-year non-compete and 2-year minimum royalty obligations, what happens if a franchisee closes after year 2 or 3? Are they still obligated to pay royalties, and for how long?

The system shows zero terminations and zero closures across 3 years. Has the franchisor ever terminated a franchise agreement or refused renewal, and if so, what were the primary reasons?

Dispute resolution requires binding arbitration and waives jury trial rights. Can franchisees opt out of arbitration, and what are typical dispute resolution costs compared to litigation?

The renewal fee is $5,000 plus refurbishment costs up to 25% of annual sales. Is the refurbishment requirement mandatory at renewal, or can franchisees negotiate a waiver?

Territory is protected but not exclusive. How are encroachment decisions made if a new unit would overlap with an existing franchisee's protected territory, and what notification/approval process exists?