Elder-Well

The franchise fee of $48,500 is below the category typical range—what accounts for this lower entry cost compared to comparable senior care franchises?

Average gross sales of $537,258 are significantly below the category typical range of $734,089–$1,671,391. What factors contribute to this variance, and what is the range of actual unit performance across your 3 locations?

Your system has grown from 1 to 3 units in one year (200% growth). Is this growth rate sustainable, and what are your expansion targets for the next 3 and 5 years?

You have no litigation history. Have there been any informal disputes, complaints, or regulatory investigations with franchisees or government agencies that did not result in filed cases?

The renewal agreement requires franchisees to meet 9 conditions and pay a $10,000 successor agreement fee per territory. Can you provide a summary of these 9 conditions, and how often do franchisees successfully renew versus choose not to renew?

The post-termination non-compete clause covers any business where 5% or more of sales include similar services. Can you clarify what 'similar services' encompasses and provide examples of businesses franchisees have been prevented from entering?

Franchisees must indemnify the franchisor for claims caused by the franchisor's own negligence. Have there been situations where this clause was invoked, and what insurance coverage do you recommend franchisees obtain to protect against this risk?

Given that the franchisor requires personal guarantees from all owners and their spouses, how does this protect franchisee assets in the event of business failure or franchisor misconduct?

With only 3 total units, what operational support infrastructure and systems do you have in place (training, marketing, technology, HR support) to support franchisees effectively?

Can you provide detailed financial data from all 3 current franchisees, including revenue, expenses, and profitability, to validate the average gross sales figure of $537,258?

What is the reason for the significant gap between your investment score (70) and the category typical range (74–76)? Are there hidden or additional costs franchisees should anticipate?

The renewal is at franchisor discretion, not an automatic right. What specific performance benchmarks or conditions determine whether a franchisee is approved for renewal?

How is the exclusive territory defined geographically, and what metrics (population, competition, service area) determine territory size and boundaries?

What is the franchisee's recourse if the franchisor breaches the non-compete or territory protections, and have these protections been tested or enforced in practice?

You have 0% turnover across all categories (closures, terminations, transfers). Is this accurate, or are there early-stage units with limited operating history that could affect this metric?

What specific support, training, and marketing assistance does the franchise fee of $48,500 include, and what are the typical additional costs franchisees incur during launch?

The 15-day cure period for payment defaults is relatively short. How strictly is this enforced, and what percentage of franchisees have received default notices?

Are there any restrictions on selling or transferring the franchise to family members, and what conditions apply to the $12,125 transfer fee?

What measurable outcomes or key performance indicators do you track for franchisees, and how often are they reported or reviewed with franchisees?