The termination rate of 8.3% is 7-8 times higher than the typical range for this type of franchise. What are the primary reasons franchisees are being terminated, and what specific defaults have triggered these terminations?
#1
Can you provide details on the 4 units closed in 2024 and 3 units terminated that year? Were these due to franchisee performance issues, market conditions, or other factors?
#2
The franchise fee of $30,000 is $5,000-$10,000 below the typical range. Is this a promotional rate, and if so, for how long will it be available?
#3
Median gross sales of $568,680 are approximately 27% below the typical range for this category. What percentage of franchisees fall below the bottom quartile of $222,695, and what is the typical payback period?
#4
With a 5-year initial term, franchisees have only one 5-year renewal option for a maximum of 10 years. How do you support long-term franchisee planning with such a short total potential term compared to the 20-26 year typical range?
#5
The non-compete clause restricts any business selling freshly prepared desserts within 25 miles for 2 years. How strictly is this enforced, and have there been any legal disputes regarding non-compete violations?
#6
The agreement lists 26 non-curable defaults that allow immediate termination. Can you provide examples of these defaults and clarify which operational issues trigger termination without a cure period?
#7
What remodeling and refurbishment requirements apply at renewal with no cost cap specified? What is the typical cost franchisees should budget for renewal-related facility improvements?
#8
The royalty rate of 4.0% is below the typical 5.0-6.0% range. Are there any additional per-unit fees, marketing assessments, or contribution requirements not reflected in this rate?
#9
Given the elevated turnover, can you provide information on franchisee profitability and average unit volumes for top performers versus those that exited?
#10
Of the 36 current units, how many are in their initial term versus renewal period, and what is the renewal rate for units that have reached the end of their initial 5-year term?
#11
The agreement requires use of only authorized suppliers. What is the markup or margin structure on mandated supplies, and how much of the unit's COGS typically comes from franchisor-designated suppliers?
#12
What specific pricing controls does the franchisor exercise over menu items, and how frequently are price changes mandated?
#13
The franchisor reserves discretion to require spouse guarantees. What percentage of franchisees have been required to provide spousal personal guarantees, and under what circumstances?
#14
With territory being protected but not exclusive, what does this mean operationally—can the franchisor open other Dessert Mango Mango locations within a franchisee's territory?
#15
The renewal fee is capped at $5,000, but renewal conditions include unspecified remodeling costs. What is the average total renewal cost franchisees should expect?
#16
How many of the 3-year zero litigation cases involve arbitration or disputes that were settled outside formal filing, and what does the dispute resolution process require?
#17
The system has grown from 29 units (3 years ago) to 36 (current), a 24% growth rate. Are new units performing as well as early units, given the declining sales metrics?
#18
Given the 8 exits (closures and terminations) in the past year on a base of 32-36 units, what support or intervention programs exist to prevent underperforming franchisees from failing?
#19